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PUBLIC INFORMATION CAMPAIGN: Samples: Weatherization Day
 Starting a Public Information Campaign
 How To Guides
 Site Demonstrations
 Weatherization Day
 Templates and Samples

Weatherization Day Celebration Package

Weatherization Day is October 30th, and the tools below can help you create a memorable and significant experience.

The following tools and resources are free to all to use. (Choose a category to see the files available for that topic.) These files provide ideas, tools, and information for promoting Weatherization. To download a file, right click on the underlined text, and save the file to your computer. Open MS Word and then open the file.

Click here for information about Weatherization Day 2009!


Starting a Public Information Campaign:

A Public Information Campaign (PIC) is a coordinated effort to create or raise awareness of the Weatherization Assistance Program. A successful PIC is comprised of several components that work together to communicate a clear message. Read Starting a Public Information Campaign and get started today!


How to Guides:

The How-to-Guides provide instruction, information, and illustrations for various activities. To download a file, right click on the underlined text, and save the file to your computer. Open MS Word and then open the file.

How to Create a Press Release

How to Create an Editorial

How to Develop a Success Story

How to Create Public Service Announcements

How to Access Radio Talk Shows

How to Access Television Talk Shows

How to Document Your Media Success


Site Demonstrations:

The following links demonstrate how to effectively plan and implement a site demonstration. This includes a sample agenda and checklist.

Planning for Site Demonstrations

Example of Site Demonstration Agenda

Using Site Demonstration Planning Guides

Site Demonstration Checklist


Weatherization Day:

This section provides suggestions and real-world examples of how to promote October's Weatherization Day. Attached is a state-by-state list of 2004's Weatherization Day activities.

Tips to Promote Weatherization Day

Proclaiming Weatherization Day in Your State

Templates and Samples:

Use these generic templates to develop your own press release or proclamation. To download a file, right click on the underlined text, and save the file to your computer. Open MS Word and then open the file.

Radio Public Service Announcements

Television Public Service Announcements

Sample Press Release #1

Sample Press Release #2

Sample Weatherization Day Proclamation #1

Sample Weatherization Day Proclamation #2

Sample Weatherization Day Proclamation #3


Information and Logos:

The following supplemental materials were not included in the PIC manual, but were part of the 2005 data disc. They include additional templates, release forms and logos.

Black and White Weatherization Logo (as Word file)

Black and White Weatherization Logo (jpeg)

Media Release Form

Content updated on 10/23/2009

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